::The Baker::



Now in its fifteenth successice year, The Baker has during this time earned the respect of its reader base for informative and trustworthy editorial. The Baker is circulated to key personnel and decision makers of Bakeries, large, medium and small, Confectioners, Flour Mills, Supermarkets and Convenience Stores on a national basis. Circulation of The Baker is 7 500. The entire editorial content of The Baker is available on our internationally acclaimed website www.thebaker.co.za.
FULL COLOUR	Casual	2-5	6-11	12 plus
Full page	R 9 413	R 9 025	R 8 617	R 8 332
Half page	R 6 667	R 6 257	R 5 832	R 5 416
Quarter page	R 3 385	R 3 184	R 2 981	R 2 776
Double page spread	R17 909	R16 381	R15 964	R15 548

COVER POSITIONS in F/C	Casual	2-5	6-11	12 plus

Product Focus –
Front Cover Spot plus one page advertorial	R16 929	R15 916	n/a	n/a
Inside front cover	R10 829	R10 389	R 9 869	R 9 374
Outside back cover	R11 783	R10 411	R 9 719	R 9 024
Inside back cover	R10 829	R 9 995	R 9 329	R 8 663
Gatefold by negotiation
Guaranteed positions 12% loading

INSERTS (Print order 6 500)

Standard A5, print both sides	R 9 413

ADVERTORIAL Company profiles (including make-up)

Full page full colour	R 9 787	R 9 397	R 9 042	R 8 704
DPS full colour	R18 742	R17 216	R16 795	R16 380
Three or more pages Rate to be negotiated

Please note that all rates exclude VAT which will be charged at the rate ruling at the time of invoicing. There will be a surcharge on any cancelled contracts. The above rates are designed to encourage full page advertising which will enhance your message and image. Rates effective from 1 May 2009. Rates exclude agency commission.

MECHANICAL DATA: – A5 format

Full page: Half page horizontal: Half page vertical: Quarter page:	190 x 128 mm x 95 x 128 mm 190 x 64 mm x 95 x 64 mm		Trim size: 210 x 148 mm Trim size: 105 x 148 mm Trim size: 210 x 74 mm
The Baker is published monthly in the first week of the month, 10 issues per annum. The Baker’s Year Planner is published in December and The Baker’s Annual Buyers Guide (a collection of Top Companies) in January (A4). Advertising booking deadline is the 15th of each month prior to publication date and material is required by the 22nd. Editorial deadline is the 5th of the month prior to publishing date. In order to ensure that the magazine is delivered timeously please ensure that both editorial and advertising material is delivered by the deadline dates. Back to top